Potentially 'undefeatable' ad blocker looks at content, not code

Posted on Leave a commentPosted in adblock, adblocking, ads, Advertising, facebook, gear, Internet, services

Potentially 'undefeatable' ad blocker looks at content, not code——-Facebook may have just lost its war on ad blockers. That is, if a new method developed by Princeton and Stanford researchers is implemented into a widely available blocker. Computer scientist Arvind Narayanan and his colleagues detailed unveiled a to…——-——-• Source: Go to Source——-• Author’s Name: – […]

Why the advertising industry needs to embrace AdBlock

Posted on Leave a commentPosted in adblock plus, adblocking, Advertising Tech, Column, digital advertising, TC

Why the advertising industry needs to embrace AdBlock  The advertising industry is wringing its hands and shaking its fist at the use and growth of ad-block technology, but I am not above temptation. I installed it. I love it and probably won’t ever fully abandon it. So instead of excoriating people for using them, it’s […]